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Marketing Specialist
April 18, 1995

About Candidate

•Development and implementation of marketing strategies and campaigns. •Conducting market research and competitor analysis to identify new opportunities and industry trends. •Managing the company’s major accounts Including (SUTRAC, CAT, SEM, Perkins, DED, DMC, Mercedes, KIA). •Collaborate with designers and content creators to develop visually appealing and compelling marketing materials. •Produce content for various platforms, including social media, blogs, newsletters, and website, to showcase our portfolio and expertise •Analyze consumer behavior to understand the needs and preferences of our target audience. •Develop and maintain a strong brand presence and create compelling and consistent messaging. •Plan and execute digital marketing campaigns to drive online engagement and generate leads. •Utilize social media platforms, email marketing, and other online channels to reach and connect with our target audience. •Stay abreast of industry trends and best practices to ensure marketing strategies remain effective and sharing insights and recommendations with the team. •Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for improvement. •Plan and coordinate participation in industry events, conferences, and trade shows, managed variety kinds of events from A to Z and always managed to deliver the clients visions and expectations even better within the planned timeline. •Gathering information about the client’s objectives, budget and preferences for the event. •Creating schedules and plans for all activities and staff involved in the event. •Communicating and negotiating with vendors, suppliers and other stakeholders before, during and after the event. •Managing and preparing the budget and ensuring the event meets the client’s expectations and objectives. •Managing budgets, issuing PR’s and PO’s and preparing the initial and final invoices and share them with our clients for their approvals. •Following up with the finance team regarding our vendors’ cheques or cash payments. •Build and maintain relationships with clients, partners, and stakeholders.

Military Status
Done
Industry
Food and beverage, Marketing, Manufacturing
Nationality
Sudanese

Education

M
MBA 2017-2019
University of Khartoum
B
Bachelor honor degree second class upper 2011-2015
University of Khartoum

Work & Experience

A
Accountant Feb,2018 - Mar,2021
Dal Group

• Managed the company’s foreign suppliers accounts outside Sudan and handled all their related transactions. • Performed monthly accounts reconciliation and balances confirmation with the suppliers to ensure smooth and aligned work. • Financial analysis and conducting daily, monthly and yearly ad-hoc reports for various purposes and for the stakeholders. • Reconciled the daily bank statement with the customers' accounts and verified the accuracy of transactions. • Conducted the point of sale (POS) reconciliation and ensured the proper recording of sales data. • Entered the postdate cheques and tracked their status and clearance. • Financial analysis and preparing daily, weekly and monthly reports for various purposes and for the stakeholders.

M
Marketing Specialist ( Graduate Development Program) May,2021 - Currently still working there
Dal Group

•Development and implementation of marketing strategies and campaigns. •Conducting market research and competitor analysis to identify new opportunities and industry trends. •Managing the company’s major accounts Including (SUTRAC, CAT, SEM, Perkins, DED, DMC, Mercedes, KIA). •Collaborate with designers and content creators to develop visually appealing and compelling marketing materials. •Produce content for various platforms, including social media, blogs, newsletters, and website, to showcase our portfolio and expertise •Analyze consumer behavior to understand the needs and preferences of our target audience. •Develop and maintain a strong brand presence and create compelling and consistent messaging. •Plan and execute digital marketing campaigns to drive online engagement and generate leads. •Utilize social media platforms, email marketing, and other online channels to reach and connect with our target audience. •Stay abreast of industry trends and best practices to ensure marketing strategies remain effective and sharing insights and recommendations with the team. •Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for improvement. •Plan and coordinate participation in industry events, conferences, and trade shows, managed variety kinds of events from A to Z and always managed to deliver the clients visions and expectations even better within the planned timeline. •Gathering information about the client’s objectives, budget and preferences for the event. •Creating schedules and plans for all activities and staff involved in the event. •Communicating and negotiating with vendors, suppliers and other stakeholders before, during and after the event. •Managing and preparing the budget and ensuring the event meets the client’s expectations and objectives. •Managing budgets, issuing PR’s and PO’s and preparing the initial and final invoices and share them with our clients for their approvals. •Following up with the finance team regarding our vendors’ cheques or cash payments. •Build and maintain relationships with clients, partners, and stakeholders.